The neo-bourgeois trend: how to adopt it to be stylish?


While fashion is oversized, comfy and boyish, the neo-bourgeois tendency creates surprise on the catwalks. From Céline to Vuitton, via Balanciaga and Burberry, structured cuts and preppy looks take over the 90’s streetwear that reigned until then.

We take stock on the neo-bourgeois style: definition, looks and accessories to have !

The neo-bourgeois style: definition

The neo-bourgeois tendencyit is a reminiscence of the Parisian silhouette of the 70s. These are structured cuts, chic outfits, bourgeois accessories, all for an assumed and asserted bon chic bon genre look. We are particularly inspired by the outfits of Kate Middleton, or Victoria Beckham, the undisputed muses of the neo-bourgeois trend. Be careful though, we are not telling you to turn “granny”, but rather to “chew up” your daily outfits to go to more sophistication and refinement.

So we say bye-bye to sweatshirts, sneakers and other 90’s track-pants, and hello to elegant and feminine chic 70’s-inspired clothes.

neo bourgeois fashion trend 2020

How to adopt the neo-bourgeois look?

The key pieces

The key pieces to shop urgently to put you in neo-bourgeois fashion include:

  • The culotteswhich we like high waisted and in thick material for winter (tweed, wool, boiled wool, etc.).
  • The trouser suitwhich we choose with check or houndstooth patterns to be on top.
  • Lavallière collar blousespreferably in white, beige or nude.
  • Fine-knit cardigan (cashmere, wool, alpaca, noble things in short), which we wear buttoned up.
  • Pleated midi skirtfaux leather why not, worn with a pair of riding boots.

For avoid going overboard and to look like a scout on a Sunday, we avoid the total look and we prefer to play with the essentials. For example, bet on a trouser suit, with a black turtleneck underneath, and a pair of white sneakers on your feet.

neo bourgeois fashion trend 2020

houndstooth pants how to wear

neo bourgeois fashion trend 2020

neo bourgeois fashion trend 2020

The colors and patterns

It’s simple, we like white (and its derivatives), beige and navy blue. For the reasons, we bet on scarf print (you know, that of the Hermès scarf), the houndstooth pattern and tiles in general.

neo bourgeois fashion trend 2020 - 2

The accessories to have to get into neo-bourgeois fashion

To perfect your neo-bourgeois lookor adopt it subtly, we advise you:

  • The velvet headband (the “padded headband” for purists).
  • Pearls, in jewellery, in embroidery or on XXL barrettes.
  • Kitten-heels, ballerinas with heels (yes, ballerinas), moccasins and riding boots.
  • The silk scarf.
  • Small leather messenger bags.

padded headband

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